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Frontier Tower, San Francisco
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Client

human.tech

Category

Brand Strategy & Cultural Activation

Location

San Francisco

Services

  • Brand Strategy
  • Cultural Activation
  • Community Programming
  • Event Production

Frontier Tower, San Francisco

A 16-floor vertical village — former home of Burning Man HQ, now the epicenter of frontier technology — hosted 1,000+ researchers, founders, and institutions for Funding the Commons: Intelligence at the Frontier.

These are the rooms where the rules for AI are being written. Our beloved client, human.tech, came as a sponsor and left as the event's moral center.

The on-ground team activated the "Festival of Human Creativity" on the Human Flourishing floor: a live Covenant, a "Made by Human" hackathon track, biometric verification, and NFTs for every verified human submission.

The argument: you cannot distribute value to humans without first knowing who the humans are. Brand strategy as philosophical infrastructure.

Frontier Tower, San Francisco — 2.1
Frontier Tower, San Francisco — 2.2
Frontier Tower, San Francisco — 3.1
Frontier Tower, San Francisco — 3.2